Akshay Kumar is the busiest actor in Bollywood. There is no single day when he does not work. He has managed his time in such a way that every year we see at least three to four movies by Akshay Kumar. When he is not shooting, he listens to the new scripts and signs new movies. Akshay Kumar has hiked his fees for the upcoming projects. He is setting the line up of releases for not only 2021, but also for 2022. According to the reports, Akshay Kumar’s dates are already blocked for the next year. Akshay Kumar has even decided to increase his acting fees because of his popularity and demand in the market. The source revealed,
“Over the last few months in the lockdown, Akshay Kumar has gradually hiked his fees from 99 crores to 108 crores and finally settled in on 117 crores for the films he signed recently. Every producer wants to have Akshay on board, considering his low risk, low budget, and assured return model, leading to excessive demand in the market.
Akshay too has followed the economic formula of higher the demand, higher the price, as with every film offer coming his way, he hiked his fees. For the films which are slated for a 2022 release, Akshay will charge a bomb of Rs 135 crores per film”
The source also explained the low risk and assured return model of Akshay Kumar.
“The production budget of most Akshay Kumar films will be in the range of Rs. 35 to 45 crores, in addition to 15 crores more for print and publicity, taking the total in the range of Rs. 50 to 60 crores. Taking the number of his acting fees into account, the overall budget of his films would be in the range of 185 to 195 crores.
Doing a backward calculation in the account, his films earn approximately 80 to 90 crores from the sale of satellite and digital, whereas 10 crores more comes from the sale of music rights, leaving an amount in the range of Rs. 95 to 100 crores for recovery from theatres, meaning lifetime box-office collections of Rs. 210-220 crores in India.
This isn’t as big a number for him to achieve, given his stardom and trust among the audience. And in 2021, it’s a rather easy number for a superstar like Akshay.”
Akshay Kumar has also given a special discount to his friend, Sajid Nadiadwala. He is charging around 20% below his market rate because Sajid is planning the movie on a bigger scale with a bigger production budget than his other films. The source concluded by saying,
“Akshay doesn’t want to burden his film with unrealistic expectations, and the films which warrant a bigger budget, he is open to negotiating on his acting fees in tandem with the hike in the budget, however, will make up for the same by asking for a share in profit.
He knows the box-office market as also his appeal among the audience, and setting realistic targets for the film to be a rather safe venture.”
Isn’t 135 crores a whopping amount? The reason why he is one of the highest-paid actors in the world. Akshay Kumar has many upcoming projects lined up. His upcoming movies are Sooryavanshi, Bell Bottom, Atrangi Re, Bachchan Pandey, Prithviraj, Housefull 5, Ram Setu, Mission lion, Raksha Bandhan.